Outsourcing Our Intelligence™
Welcome to part two in a series where we analyze the current state and future effects of AI on the music industry. Brought to you by Brian Camelio, founder of ArtistShare, widely recognized as the first crowdfunding platform and an early pioneer of today’s creator economy, and Camelio Group consulting. Outsourcing Our Intelligence™ It is not often that a truly disruptive technology emerges at scale. The internet was one. Artificial intelligence is another. We are entering a period where it is more efficient to have machines think for us. In many cases, it is no longer optional. It is becoming [...]
A Working Musician’s Manifesto for the Age of AI
While much of our work focuses on platform strategy and business model innovation, the foundation of those models is the relationship between creators and their audiences. This perspective reflects that foundation in the context of working musicians and the current shift driven by AI. [originally posted on Substack] Every generation of musicians faces a moment when technology changes the rules. In the 1980s, drum machines arrived. Session drummers feared they would lose their jobs. Some did. But drummers did not disappear. The ones who learned the machines, adapted their sound, or built a stronger artistic identity kept working. Some of [...]
What More Than Two Decades of Platform Innovation Taught Me About Strategy
When ArtistShare launched its first project in 2003, I had no idea the model we were developing would help lay the groundwork for much of today’s crowdfunding and creator economy. What began as a way to help artists fund their work directly through audience participation evolved into a broader lesson about platforms, relationships and business model innovation. Looking back after more than two decades, I realize the real insight wasn’t the technology. It was understanding something fundamental about human behavior that most platforms still miss today. The Relationship, Not the Transaction In many cases, the focus shifts quickly to the [...]
AI in Music: Threat, Opportunity and the Pattern of Disruption
Welcome to part one in a series where we analyze the current state and future effects of AI on the music industry. Brought to you by Brian Camelio, founder of ArtistShare, widely recognized as the first crowdfunding platform and an early pioneer of today's creator economy, and Camelio Group consulting. The new disruptive technology in the music industry is AI Disruptive technologies are certainly not a new concept to the music industry. Disruptive technology is an innovation that significantly alters the way that consumers, industries, or businesses operate. A disruptive technology sweeps away the systems or habits it replaces because it has attributes [...]


